social media marketing

Why are Social media marketing share buttons perfect for your blog?

Statista says that it is estimated that there will be around 2.67 billion social media users around the globe, up from 2.34 billion in 2016; with this, in mind, it’s important to add social media marketing share buttons to your blogs and websites.

With almost everyone using social media sites to communicate with work or social, it’s important that share buttons are visible on all websites and blogs.

Social media sharing buttons are buttons that you can add to your websites and blogs to help you get likes and shares on Facebook, Twitter, Pinterest, Instagram and other social networks.

If you don’t already have social media marketing share buttons here are some reasons why you should add them to your site:

Social media marketing share buttons help to increase brand awareness

Adding social media widgets can help to increase your brand awareness. By placing your social media marketing buttons in the top right-hand corner is a good place to put them on your website. If customers share their reviews of products with their social media followers, they will gain more shares and likes which are then likely to lead to an increase in sales. The more the brand is known, the more products they will sell.

Adding social media share buttons to your landing page enhances user experience


image courtesy – Pixabay

By adding social media share buttons to landing pages makes it easier for enhancing user experience and customers might not become paying customers. However, a good number of them will still like and share your content.Adding social share buttons to the top section of the page is usually the most popular place to display them.

  • Make sure that you add your social share buttons to the beginning of each article for good visibility and this will also help you gain more social media followers.
  • Include share icons at the end of each article so that when readers have finished reading the article, they can easily share it or like it.
  • Place a floating share widget on the left side, so users can share at any time while reading.


Increase backlinks

When readers share your social media posts, they are creating links to your blog posts, therefore, if your number of social shares increase, so do your backlinks.

Baclinks are external links that link back to your website.

By adding your social share buttons, you can get more backlinks to your site. Backlinks are important for your SEO as the more popular your social media pages are, the more likely that Google will see this and you will rank higher in the SERPS and increase your Domain Authority.

When creating backlinks, make sure that you are picking up natural backlinks otherwise Google may penalise your site.


Social media marketing share buttons help your website gain more traffic

When people view your posts via social media, you’re likely to receive more traffic to your site. One of the most important things is to make sure that you create headlines that give off that “Wow” factor as well as good content. People are more likely to open and view your post if the headline gives them a good enough reason to.


social sharing buttons

Above are just a few good reasons why social media marketing share buttons are a great idea for your blog or website. What are your thoughts on social sharing buttons? Do you have them? Have they made a difference to your traffic and blog links?



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